Electrical greetings from Gothenburg

Elfack 2019 CADS Team

Elfack, the largest electricity sector event in the Nordic countries, was held in early May for the 50th year. More than 23,000 guests attended the Gothenburg trade fair this year, representing a wide range of electricity and energy sector professionals from Sweden and neighbouring countries.

For a long time, the Swedish electrical design market has largely focused on one product, so unsurprisingly, the new design tool on show attracted a lot of interest at the trade fair. CADS Electric has already been implemented by many Swedish companies with offices in Finland, but it is still not very well-known across the entire electricity sector. This time visitors to the trade fair were able to see for themselves what Finnish engineering and software know-how is capable of producing.

“When you try CADS, you buy CADS,” summarised Country Manager David Ringius, in sharing his impression of the reactions of visitors to his stand.

The advantages of CADS include its easy deployment, flexible 2D and 3D design features, and a customer-friendly pricing model that was something completely different from what Swedish design professionals are used to.

“Since the trade fair, we have sent dozens of trial versions to many companies, large and small,” says Ringius.

Jari Pynnönen, the Sales Director of Kymdata Oy, considers Elfack to be an excellent trade fair, and one that should continue into the future.

“In Sweden, exhibition culture has for some reason been more lively than in Finland. People visit trade fairs to discover new products and even make purchasing decisions. It is great to participate in trade fairs and bring high-level know-how from Finland to the market where it is needed,” says Pynnönen.

“In addition, Elfack is a truly international event. Among others, we attracted the interest of Estonian, Russian and even Finnish companies.”

Elfack Electricity and Energy Trade Fair is held every two years in Gothenburg. The next trade fair will take place in 2021.